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Friday, November 27, 2009

Just read David Plouffe; changed my TV

In the last week I've read "The Audacity to Win" and Dan Baltz and Haynes Johnson's new book about the 2008 campaign and I am resolved, as we used to say in college debates: I will never listen to cable news again.
That may mean saying goodbye to Rachel Madow, whom I adore, but I'll be firm.
Plouffe, my hero, says the cable people rarely got the campaign strategy right, even when it was laid out for them in press conferences in black and white. For weeks, i have been hearing the ins and outs of the health care battle. I was so disgusted with Joe Liberman and his opposition in the face of all Barak had done for him that I paid $15 for his supposed email address and wrote a blistering letter, calling him dumb as dirt and kowtowwing to Haddasa's $1 million from the Health Insurance Industry.
Here's what changed my life: Plouffe writes that the cable input was so wrong that they watched ESPN on the campaign bus. Voilla. I'll get movies.
I may even watch football. Anything but cable news. The 24/7 cycle has polluted the atmosphere for me. Except for Jon Stewart. I'll watch him.
And a great big shout out for David Plouffe.

Sunday, November 15, 2009

photo shopping the commercials

May there ever be an adman.
I can't even tell you what the sponsor for this silliness is, for sure. I think it's Comfort Inn.
The ad features an obvious Circ'd'soleil performer swinging on a drapery, for heaven's sake.
When the ad first aired, there was a problem: the performer stripped down to her underwear to do her swinging, and she was wearing a simply awful bra.
Enter photoshop. A year or so later, she is clad sensuously, except in the last frame. There, the mutli-strap old bra is evident. Go figure.
In the second Comfort Inn pitch, we are expected to believe that an exotically clad and made up woman is on a business trip. Sure. She's another circus performer.
Actually, the ads are pretty clever. They just defy reality. And neither one (nor the guy spinning dinner plates) have anything to do with me, my business travel, nor my life.
And as for photoshopping, give me the Geico gekko every time.